Logo & Packaging
Hemp / Cigarettes / Smoking
This project entailed creating the packaging and logo / identity for a new brand in the hemp & smoking space. Based on initial discovery with the client, we narrowed down to a few key traits that would be central to the brand identity:

🕴🏾 stylish +   🌱 fresh   +  💎 elegant

With that in mind, below is a preview what we came up with!

Discovery / Exploration 🧭

At the start of this project, we explored a few different directions in terms of font & color pairings and possibilities for this new brand:

Final Art 🖼
An overview of the completed brand identity below:

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